Data-Driven Success with Advanced E-commerce Tracking
Gain unmatched insights into customer behavior, product impressions, and conversions with our enhanced eCommerce tracking. Utilize in-depth analytics for optimizing performance and making informed decisions.
“Best plugin to track enhanced
eCommerce on Google Analytics.”
4.9/5 StarsBased on 20 Reviews
Comprehensive Ecommerce Tracking Features
Detailed eCommerce Tracking
Track each step of your customer’s journey, with comprehensive tracking of product impressions, clicks, add to cart, checkout, and purchase.
Get a complete view of your customer’s journey and make data-driven decisions to optimize your online store.
Custom dimensions and metrics
Set up custom dimensions and metrics to track additional information about your products, customers, and transactions.
Segment your data and analyze it in more detail, getting insights that can power your marketing and sales strategies.
Enable dynamic remarketing to show personalized ads to people who have interacted with your products but haven’t made a purchase.
Increase your conversion rates and revenue by improving top-of-the-mind recall for potential customers.
What Our Clients Say
Make Order Tracking a Breeze
With Enhanced e-commerce Analytics
Seamlessly integrate your Google Analytics-4 setup with the WooCommerce store. Configure your GA tracking ID in the plugin settings to track sessions, page visits, visitors (IP, location, etc.), duration of sessions, session paths, and other details that help you understand the behavior and demographic of the users visiting your WooCommerce store.
Add your own events and track them for different Google Analytics parameters. Configure custom campaigns, track them through clear and reader-friendly reports, and use resultant data to improve your selling, promotion, and re-marketing strategies.
Say goodbye to guessing user behavior. Track the actual behavior of your customers and visitors in detail. Analyze product page performance, identify areas of improvement to enhance the shopping experience for your customers, and improve conversion rates.
Map the user journey with insights about the tinies of data points. Track search queries, comments, anonymized analytics data, guest logins, demographics reports, interest reports, 404 statistics, file downloads, enhanced link attribution, and forms.
Running a high-stakes campaign? Track user behavior in real-time to make informed changes that boost returns on investment. Schedule timely reports to get consistent updates about your webpage performance.
Extraordinary features at
an affordable price
1 Year of updates and support
All licenses billed annually
What Sets Us Apart?
Frequently Asked Questions
Google Analytics is a site traffic analysis tool. It can track all kinds of websites, parsing and analyzing all the content on each page of the site. It also helps you track visitor bounce rate, session duration, details, geography, and device types, to understand customer behavior on your website and make informed decisions about redesigning the landing pages, for a better user experience. WooStore owners can use the Enhanced eCommerce Google Analytics for WooCommerce Plugin to track advanced data, such as the complete buyer journey, and use it for decision-making related to their business.
For setting up eCommerce tracking for your WooCommerce store, follow the following steps:
- Sign in to your Analytics account
- Click Admin, and navigate to the view you want.
- In the VIEW column, select eCommerce Settings.
- Click the Enable Ecommerce toggle ON.
- Optional: Click the Enable Related Products toggle ON.
- Click Next.
- Click Submit.
You can enable Universal Analytics tracking and Google Analytics 4 tracking using this plugin, once it is installed on your WooCommerce store. You can map the user journey with insights about the tinies of data points. You can even track search queries, comments, anonymized analytics data, guest logins, demographics reports, interest reports, 404 statistics, file downloads, enhanced link attribution, and forms.
Yes. You can easily track what people are searching for on your WooCommerce website. With this data, you can identify best-selling products and use these insights to power your marketing and sales strategies.
Yes. Google announced that all Universal GA properties would be retired on July 1, 2023. However, people will be able to see the data collected through these properties even afterward, for a few extra months. To keep tracking your data, you need to create and use Google Analytics 4. Further, you need to integrate the GA4 property with WooCommerce, to get insights on site performance from your eCommerce store. Enhanced eCommerce Google Analytics by DotStore supports GA-4.