Hitendra Chopda is a Product Success & Operations Lead at Dotstore who specializes in drive product strategy, customer success, and operational excellence for our WooCommerce solutions.
Hitendra is an engineer with a computer background. You may find him reading holy books, walking, or travelling with friends when he is not coding. He is always interested in making things easier by serving people.
In this guide, you will see how to add extra fee at checkout instead of raising your price in WooCommerce, without killing conversion. (Step-by-step) Adding a WooCommerce extra fee at checkout is smarter than raising product prices — but most stores get it wrong. Here’s why, and how to fix it. Some orders cost more […]
eCommerce trends shift constantly, sometimes even overnight. However, one principle remains the same: Customer retention is critical. While the charm of gaining new customers is undeniable, nurturing existing ones can boost the sustainable success of online businesses. Consider this: while attracting new customers is crucial, research states that retaining existing ones has a better impact […]
By Sagar JariwalaMar 16, 2026
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